Welcome
With over 25 years of experience with the senior housing industry, Wright Mature Market Services has worked with over 200 communities in the United States and Canada. We provide services in all aspects of mature market sales, senior housing and marketing, market analysis and marketing audits.
Wright Mature Market Services is available to come into your retirement community and help you create a sales and marketing programs to effectively sell to seniors. We can audit your current database, programs and train your salesstaff on what it takes to close the deal.
We also offer many different training opportunities for all levels of professionals in the senior housing and mature market industry. Our key areas of expertise are Sales and Marketing for Start-up and turnaround of underachieving senior communities, New project development, Speaking Engagements, Workshops and Strategic Planning/Repositioning. Please see the Services tab for a complete list of what we can do for you and your business.
We are singly focused on growing your market share through innovative sales
and marketing.
 Wright Mature Market Services works with a select group of professionals seeking the most experienced sales, marketing and industry advice.
Our clients include:
- Owners and Operators of Senior Living Communities
- Financial institution and Finance Partners of existing and planned communities
- New Developers and Operators of senior communities looking for a solid foundation for their sales, marketing, product development and pricing decisions.
About
Stephen Wright has been involved in the sales, marketing and market research areas serving the active adult, senior housing and long-term industries industry for over 25 years. Stephen formed Wright Mature Market Services Services in 1994. He has worked on hundreds of senior housing research, design strategic marketing and sales projects throughout the United States and Canada.
Prior to forming Wright Mature Market Services Services, Mr. Wright was Vice President - Marketing and Sales for Leisure Care, Inc. for eight years. There, Wright developed marketing systems enabling one of the largest privately held senior housing companies to achieve unprecedented census growth.
Before joining Leisure Care, Mr. Wright was the National Marketing Director for The Hillhaven Corporation's Retirement Housing Division, overseeing the marketing of 29 retirement and assisted living projects throughout the United States, representing over $500 million in assets.
Stephen is an instructor for University of Washington’s Construction and Development Graduate Program in Tacoma, is on the editorial advisory board for McKnight's Long-term Care News and Retirement Success Magazine, and is a frequent contributor to many industry publications. Wright was voted one of the 100 most influential people in long-term care by McKnight’s Long-Term Care News and frequently speaks at regional and national programs on various marketing issues. |
Referral Source
Marketing Workbook
What does it take to succeed in today's Senior Living & Aging Services Marketplace?
Guaranteed to open your eyes to a new world of referral source sales and marketing strategies required for the senior living and aging industries. If you aren't getting 60 percent or more of your leads from key referral sources this book is for you!
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